For the runway show of Italian fashion designer Elisabetta Franchi's Autumn/Winter 2023 collection, Domani Studio and MEC67 joined forces in designing the set. 

The predominant influence of Helmut Newton guided our research in identifying key elements of his work that could be associated with Elisabetta Franchi's world. 

Specifically, the joint team focused on the contrast between light and shadow and the impactful representation of the human figure within an urban environment.

We translated these concepts into a solution that creates an ethereal atmosphere, where light generates visually striking effects.